Franchise

Model overview

The franchisor grants an independent owner or franchisee the right to operate a hotel or restaurant using the brand name, systems, products and standards. The franchisee pays the agreed fees and royalties.

Management structure

The franchisee owns or finances the business, while the franchisor provides brand identity, systems, training and support.

The franchisee manages the business directly or appoints a team. The franchisor maintains standards through guidance, inspections and compliance requirements.

Financial responsibilities

The franchisee provides the capital required to establish, equip and operate the business, including property or leasing costs, employee expenses, supplies, marketing and operating costs.

The franchisee pays the initial franchise fee and ongoing royalties according to the agreement.

Operational responsibilities

The franchisee manages daily activities while following the franchisor established standards and procedures.

• Recruiting and supervising employees.
• Managing customer service and daily operations.
• Maintaining brand quality and service standards.
• Managing financial performance and operating expenses.
• Implementing approved marketing and promotional activities.
• Complying with health, safety and regulatory requirements.